Leading Rocket Manufacturer
Educating and Engaging Customers
with augmented reality
- AR & VR
With a new rocket in development, our client was looking for a fun and immersive way to engage its target audience at the largest “must attend” space industry event and beyond.
The physical size of a rocket prevents it from being transported and shared for marketing and sales opportunities, but much like a car there’s a certain impressiveness to a rocket’s physicality. Valence worked with the industry leader in satellite deployment to design and build a mobile augmented reality application that created life-size rockets in virtual showrooms, viral social media photo sharing, and a mission-based game employing light simulation-based physics to demonstrate the complexity of rocket trajectories and satellite orbits. By utilizing augmented reality on mobile devices, we were able to help our client engage a diverse target audience for both sales opportunities and brand recognition.
By deploying their AR app to the iOS and Android app stores, we enabled our client to engage with industry professionals and space enthusiasts to build brand and technology awareness with fun photo sharing across all social media channels.
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